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Conversational Interaction for Business: Key takeouts from LT-Accelerate 2016

Conversational Interaction for Business: Key takeouts from LT-Accelerate 2016

As we’re enjoying listening to some amazing speakers at FETLT2016, co-organized by our very own CTO – José F. Quesada, there are some things we would like to share with you about another language technologies-related conference, which we attended last week in Brussels – LT-Accelerate.

LT-Accelerate is the premier European conference focusing on building value through language technology. The purpose of the conference is to connect text, speech, social and big data analysis technologies to a spectrum of corporate and public sector applications and also to present the state of language technologies in the industry today.

José had the opportunity to talk about Lekta in the context of Conversational Interaction for Businesses and presented the results of more than 4 years of intensive work focused on the creation of advanced, collaborative and fluent conversational interfaces.

Lekta’s CTO José F. Quesada presenting at LT–Accelerate. Image originally posted on Twitter by @LTInnovate

Here are the key takeouts:

2016 IS THE YEAR OF EVERYTHING CONVERSATIONAL

Conversational interfaces have become a hot topic. Many companies have been making huge investments in researching technologies related to artificial intelligence, with a special emphasis on machine learning, deep neural networks and natural language understanding. Their aim is mostly to create intelligent assistants that will enable users to interact with information and services in a more natural and conversational way.

THE ADVENT OF THE DIALOG SYSTEMS & THE EMERGENCE OF MESSAGING

Companies have been using dialogue systems or conversational technologies in general  for a number of years, mainly for customer service and typically to replace or assist live agents in call centers or as an alternative to point-and-click interfaces for their websites. But lately, a number of factors are ushering them in a new era of conversational interaction.

Advances in cognitive technologies are making it possible to provide increasingly accurate and relevant automated dialogues. For example, speech recognition software has made advances in reducing word error rates, and machine translation has improved thanks to deep learning techniques. Moreover, improvements in speech and language processing technologies are making conversational interaction more capable, expanding their potential applications across the enterprise.

As technology is evolving faster than ever before, consumer preferences undergo their own fundamental change as well. According to some observers, the app ecosystem appears to be burdened by a kind of “app fatigue”—a declining willingness among consumers to install and use new mobile apps. Quite unexpectedly though, during this shift of the app ecosystem, messaging has emerged as a dominant online activity, with brands trying to take advantage of conversational technologies as a new consumer interaction channel.

COGNITIVE TECHNOLOGIES ARE HERE TO STAY

Deloitte Global predicts that by the end of 2016 more than 80 of the world’s 100 largest enterprise software companies by revenues will have integrated cognitive technologies into their products. That’s a 25 percent increase on the prior year. By 2020, it’s expected that the number will rise to about 95 out of 100.

Specifically, during 2016 and the next few years, the cognitive technologies that are and will be the most important in the enterprise software market will include advanced Speech Recognition, Natural Language Understanding and Machine Learning Technologies.

Summary

Providing computers with the human capability of language understanding has proven to be one of the most complex computational challenges in Artificial Intelligence development. At the same time though, the opportunity created in the industry at large – as we overcome the last technical challenges – cannot be overlooked. Conversational business interaction is already transforming Customer Support, User Experience and Business Intelligence, among other fields. At the same time, new terms like “conversational commerce” are being coined.

In this ever-changing landscape, the only thing that remains clear about the future is that  no successful business can afford to ignore this trend.

Konstantin Dukakis

Konstantin Dukakis

Marketing Manager at Lekta
Marketing Manager with background in data analytics and startup marketing. In my free time I read about A.I. and play golf.
Konstantin Dukakis

Konstantin Dukakis

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A storify recap of Future and Emerging Trends in Language Technologies (FETLT) 2016

Future and Emerging Trends in Language Technologies conference (FETLT 2016), which took place in Seville between 30th of November and 2nd of December, brought together leading researchers, academics and industry representatives for an intense 3-days interactive event.

Co-organized by our CTO, José F. Quesada, and proudly sponsored by Lekta, FETLT’s strategic objectives were to facilitate dynamics between research groups, with special attention to Machine Learning and Big Data. It was clearly one of the most interesting Language Technologies events of the year.

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Konstantin Dukakis

Konstantin Dukakis

Marketing Manager at Lekta
Marketing Manager with background in data analytics and startup marketing. In my free time I read about A.I. and play golf.
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These features make it worth trusting this technology and integrating it into the customer relations in your business. After all, if you’re not moving forward, you’re moving back.

Feel free to contact us if you want to talk about the Lekta.

Konstantin Dukakis

Konstantin Dukakis

Marketing Manager at Lekta
Marketing Manager with background in data analytics and startup marketing. In my free time I read about A.I. and play golf.
Konstantin Dukakis
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Pictures and graphics:

http://www.meta-net.eu/events/meta-forum-2016/programme

http://voices.nationalgeographic.com/2011/03/01/language_diversity_index_tracks_global_loss_of_mother_tongues/

Konstantin Dukakis

Konstantin Dukakis

Marketing Manager at Lekta
Marketing Manager with background in data analytics and startup marketing. In my free time I read about A.I. and play golf.
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Konstantin Dukakis

Konstantin Dukakis

Marketing Manager at Lekta
Marketing Manager with background in data analytics and startup marketing. In my free time I read about A.I. and play golf.
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